Next comes the lexicon. This will detail all of the keywords the SEO process generated that relate to your products or services. Each keyword should be listed according to rank and why each should or shouldn’t be used to create your marketing. A good auditor will then check the tools you are using to do everyday tracking. Whether you’re using Analytics or other SEO tools Juan Samuel Phillies Jersey , the auditor will gather all of the daily traffic information from those tools. Then they’ll compare the stats to the keywords and see if your actual marketing is living up to the potential of the keywords and phrases you are using. To complete the SEO audit, your SEO consultant will completely dissect your Web site to see if any of the meta tags, links, references, site maps and cross-linking are broken. They’ll also check your competitors to see how your site is performing relative to the competition.


Did you know that the textual content (words) on your Web site make a difference when it comes to ranking? It’s not just the keywords andor phrases that count John Kruk Phillies Jersey , it’s the content of the text as well. No one takes the road without mapping out a route. The same way, the very first step for you to take when optimizing your website – is routing your SEO with an website SEO audit. That’s what guarantees that your website storms into Google’s top in no time.


The Search Engine Optimization (SEO) industry has grown tremendously in the past few years, and to such an extent that many SEO practices have become important components of the Internet marketing strategies for many businesses.


However, although the ever-changing dynamics between search engine algorithms and SEO techniques have evolved in complexity and in many different directions, very little has been done to actually measure the effectiveness of these SEO methodologies and processes. Significant amount of money is budgeted yearly by businesses for their website’s SEO projects Joaquin Benoit Phillies Jersey , but only a few actually conduct a regular review of their SEO programs. A well-designed SEO audit is therefore a necessity. The SEO website audit is also fast becoming the norm in many companies wanting an objective assessment of the effectiveness of their SEO initiatives.


As with any other audit, SEO website audit is a means to examine the efficiency and effectiveness of business websites. It seeks to identify the gaps between expected and actual website performance. The end goal of SEO audit is to recommend improvements and maximize the benefits from SEO investments.


SEO Website Audit in a Nutshell?


SEO audit is a means to track the performance of the various SEO activities conducted for a website. Through the SEO website audit, the status of the site as evaluated by search engines can be assessed. With SEO audit, there is now a way to examine the robustness of the website’s technical framework and infrastructure, which includes SEO keywords Jimmy Foxx Phillies Jersey , content, meta tags, and link popularity, and in comparison with top competitors.


The SEO website audit is both a quality and performance review. It measures the value added to the website as a result of the SEO work done on it, such as search engine rankings Jeremy Hellickson Phillies Jersey , traffic volume, and conversions.


The output of an SEO audit is a report on the site’s performance.